OBEY is one of those brands everyone recognizes. As one of our best-selling labels, OBEY has earned its place through years of cultural influence and unmistakable style.
Founded on the art and ideas of Shepard Fairey, OBEY Clothing grew out of a simple sticker created in 1989 during Fairey’s time at the Rhode Island School of Design. What started as an experiment in counterculture messaging evolved into a global street art movement and an acclaimed body of work. Rooted in punk, skateboarding, and DIY culture, OBEY blends political awareness, bold iconography, and a touch of reverse-psychology sarcasm to challenge how we see the world around us.
Launched in 2001, OBEY Clothing extends Fairey’s artistic philosophy into apparel. The brand draws inspiration from classic military wear, durable workwear, and the cultural movements that shaped Fairey’s career. Every piece reflects OBEY’s core ethos: variety, awareness, and questioning the message: because sometimes the medium is the message.
Our Collection
At Skatestore, you’ll find a curated selection of OBEY essentials, including favorites like the Micro Beanie, Eyes Icon Socks, heavyweight hoodies, Easy Denim pants, and more premium daily-wear staples.
Explore our OBEY collection at Skatestore and elevate your fit with pieces built on art, attitude, and authenticity.
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